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  • How Two Childhood Friends from Detroit Became Music Industry Success Stories

    Friedman "Blood, Sweat and Tubes" Clinic stops at Motor City Guitar on 10/27

    Before he was 20, David Friedman moved to California to pursue a career in music.

    Long before the first amp with the Friedman logo was ever produced, he came to Los Angeles

    and started his first job in the music industry, equipment cartage, and he moved along a rising trajectory,
    hitting milestones, meeting and working with rock stars and marking off achievements along
    the way. Talent is of course important to these outcomes, drive and passion, but so are the
    formative experiences which Dave always credits for his success. A lot of things helped him not
    just get the Friedman brand to where it is, but just inspire him to move across the country in
    the first place, to find his purpose – first on the Sunset Strip and then the unlikely home of tone,
    North Hollywood, in the San Fernando Valley.

    Growing up outside of Detroit, he went to a lot of concerts, picked up a guitar and developed
    an appreciation for rock, all of which influenced his career choices. He did a lot of this with his
    childhood best friend, Marty Minui who Dave describes was almost like a brother to him, so
    much time was spent at one another’s home and in the company of the other’s family. Dave
    went on to Los Angeles, got a job doing equipment cartage, working with Andy Brauer Studio
    Rentals, then Make’n Music and eventually launched Rack Systems, and Marty started his own
    business – Motor City Guitar. Located about half an hour northwest of Detroit in Waterford, MI,
    Motor City Guitar is like a giant candy store for musicians, with all imaginable gear and
    accessories, all there behind the two huge crossed guitars adorning the front entrance. Motor
    City Guitar is a unique retail destination, that serves the community with knowledgeable,
    passionate staff and Marty’s exemplary guidance. Dave and Marty ended up on two sides of the
    same industry – Dave founding the Friedman brand and manufacturing exceptional gear, and
    Marty providing a stellar experience for the retail customer. Now Motor City Guitar carries the
    Friedman product line and things have come full circle.
    We wanted to bring you a few words from these two old friends and great successes in their
    specific arenas, having gained extraordinary knowledge from years of experience and brought
    together, then and now, by a shared passion. And if you’re in the Detroit area, be sure to attend
    the October 27th clinic at Motor City Guitar, featuring Dave and Friedman artist Steve Stevens.

  • Friedman's Blood, Sweat & Tubes Fall 2018 Clinic Tour Official Announcement

    Blood, Sweat & Tubes Fall 2018 Clinic Tour
    Official Announcement

    We’re excited to share that this month Dave Friedman is headed to select cities in the Northeast and Midwest to conduct in-store clinics with Friedman retailers. Dave will be joined at each stop by Friedman artist Sammy Boller, and on limited dates by Steven Stevens (see below for full info) to help demo and discuss products. Each clinic is an opportunity to find out more about Friedman products and get insights into Dave’s design inspiration and process, get in-depth knowledge about our newest releases and hear some killer playing! The clinic tour is falling right between two new pedal releases, the Gold-72 Wah which is available now, and the Golden Pearl, coming next month. Dave will be discussing these pedals as well as other new and established products, so get your questions ready! We’re starting out in Cleveland on October 13th, and traveling East from there, then heading to Chicago and ending in Dave’s hometown, Detroit. We’re called these store visits the Blood, Sweat & Tubes clinic tour because that encapsulates the work & passion Dave puts into Friedman every day, and we can’t wait to bring it out to all of you.

    What to Expect

    The schedule, including dates, times and locations is below, but we strongly recommend that you contact your retailer for information such as RSVP’s, arrival times and anything else you may need to know about the event. Each clinic will be about 2 hours long, and will include a performance by the Friedman artist(s) in attending, a Q&A, Product Spotlight and Meet & Greet, AND a Raffle/Giveaway.



    Designed by legendary tone guru Dave Friedman, the Motor City Drive utilizes an actual high-voltage (220-volt) 12AX7A preamp tube to deliver a fantastically smooth, organic feel. The 12AX7 tube naturally compresses, clips and adds complexity to create a more harmonically rich tone than most transistor or digital devices.

    Named after Dave Friedman's home town, the Motor City Drive delivers rich tube tone that takes you from light overdrive to rich higher gain tones with incredible sustain.



    Designed by legendary tone guru Dave Friedman, the Fuzz Fiend utilizes an actual high-voltage (220-volt) 12AX7A preamp tube to deliver a fantastically smooth, organic feel. The 12AX7 tube naturally compresses, clips and adds complexity to create a more harmonically rich tone than most transistor or digital devices.




    The Power Grid 10 offers ten isolated outputs and delivers super-quiet 9v power – a professional turnkey solution that includes all necessary cables. Designed by renowned tone guru Dave Friedman, the Power Grid addresses the deficiencies Dave encountered with power supplies from other brands during his 27-year history of designing and building pedalboards for the world’s biggest touring guitarists and studio producers.


News (35)

Wednesday, 14 May 2014 17:12

SmallBox 50 is coming very soon!!!!!

Written by

The 50 watt surprisingly versatile new amplifier from Friedman.

See it right now, right here.

Friday, 05 October 2012 17:08

LA Amp Show

Written by

Friedman Amplification will be appearing with Luxxtone Guitars among others at this years LA Amp Show, October 6th &amp 7th. Tickets will be $20 at the door. For a full list of other vendors & details please visit the official website. LA Amp Show Official Website.

Friday, 05 October 2012 17:05

New Website!

Written by

Would you look at that? We have a new website. It's been a while coming now, but we are proud to bring to you our new website released in conjunction with our new amplifier, the Steve Stevens Signature SS100. We hope you will stay awhile & let us know what you think.

Tuesday, 15 January 2013 16:54

NAMM Concert Event

Written by

Friedman Amplification along with, Rock and Roll Relic Guitars and David Allen Pickups will be hosting a NAMM Concert Event sponsored by Monster Energy featuring Steve Stevens and his All-Star Band (Pete Thorn-guitar, Frankie Perez-vocals, John Button-bass and Eric Eldenius-drums). Also performing will be the Kooky Canadian, Phil X and his band the Drills. Phil has just released a new record that is just amazing! The opening band is uber talented group The Butlers (Billy Rowe formerly of Jet Boy).

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